User & Interface Experience

Process

A structured path from understanding the challenge to shaping and delivering the right experience.

01 / 10

Kickoff

  • Gather the brief to clarify the business objectives, vision, and constraints.
  • Define the preliminary scope.
  • Confirm Deliverables + Timeline
  • Contract + Kickoff
  • Define Success Metrics

02 / 10

Empathize

  • Stakeholder Interview
  • User Interview 5–8
  • Contextual Inquiry / Usability Audit
  • Desk Research market, competitor UX
  • Set cadence discovery with client every week

03 / 10

Define

  • Opportunity Solution Tree
  • Problem Statement + HMW
  • Draft 2–3 persona types and validate them with real users.
  • Collaborative synthesis with the team.

Review & Confirm #1

04 / 10

Ideate

  • Workshop How Might Work
  • Dev sanity check feasibility
  • Concept Sketch

05 / 10

Structure

  • User Journey Map
  • User Flow draft
  • Human refine decision point
  • Site Map / IA

06 / 10

Wireframe

  • Sketch low-fi
  • Define the layout, hierarchy, and placement.
  • Check A11Y
  • Internal Critique

07 / 10

Visual design

  • Define the visual direction based on the brand.
  • Design System
  • Check WCAG contrast at the token level.

08 / 10

Prototype

  • Interactive flow
  • Test the flow internally with the team.
  • Client Walkthrough + finalize

Review & Confirm #2

09 / 10

Validate

  • Test scenario + task list
  • Facilitate usability test 5–8 person
  • Revise the UI and update the design system.
  • Analyze findings and severity.

10 / 10

Handoff

  • Export Design Tokens from Variables
  • Component Spec
  • Asset export
  • Present & QA with dev

Final & Confirm #3